Bestselling author amd mom of two Ayesha Curry is the newest face of CoverGirl! This morning (September 20th) CoverGirl announced that Curry will lead the brand’s new Peacock Flare Mascara campaign, which will hit stores in November, just in time for the holidays!
My first makeup memory was running down the beauty aisles with my mom getting to pick my very own lipstick. It was a COVERGIRL pink glittery lipstick that made me feel so good about myself – even though it probably wasn't my shade . Well, I am so excited to share that now I get to take my baby girls down those same aisles, and they get to see their mama as a #COVERGIRL! I am so honored and thrilled to join the iconic women of the #COVERGIRL family and be a part of a brand that empowers women to embrace their originality. Follow @covergirl to learn more! #COVERGIRLMADE
Told you we had something cookin’ COVERGIRLS… So happy we don’t have to keep our lids on it anymore! We are so beyond excited to announce our new #COVERGIRL, the beautiful inside and out, multi-talented #girlboss @ayeshacurry! We are thrilled to welcome you (and your baby girls) into the #COVERGIRL family! ❤️#COVERGIRLMADE #coverGIRLBOSS
— COVERGIRL (@COVERGIRL) September 20, 2017
“My philosophy is all about seeking joy and creating balance in life. I’ve shared a lot about how I do this with food, family and faith, and now – through my partnership with CoverGirl – I want to share how makeup helps create those moments of happiness, confidence and self-expression,” Curry said in an official statement.
Just a fortnight ago, COVERGIRL announced Issa Rae‘s signing, and we all lost our sh*t! The Beauty world finally seems to be paying attention and truly diversifying their lines!