Last summer, Creme of Nature launched their #IAmSupernatural campaign, an empowering movement empowering women to embrace their curls. As a part of their ongoing campaign, they have released a brand new video, a breathtaking ode to curls.
Over poet Teeanna Munro's words, ballerina Ingrid Silva, sculptor Murjonni Merriweather, DJ Foxxy as well as influencer's Dayna and Aria as well as Mildred Bean can be seen showing off the beautiful curls!
The brand announced their campaign via their social media and are asking viewers to let them know what makes them Super Natural?
"Creme of Nature is proud to empower women across the world to embrace their bold and authentic selves in our new ode to natural hair and black history month. Click our link in bio to watch the full length video featuring professional ballet dancer @ingridsilva and some Super Natural women! #IamSuperNatural"
Watch the full video below.
"The way our roots refuse to obey the supposed laws of gravity/ Is a distinct feature to who we naturally are/ It's written in the curly strands of our DNA/ Never meant to blend in/ We are people of unconformity, creativity/ Big hair don't care/ Silky smooth and baby hair/ Afro puffs, twist outs and Bantu knots/ Girl... How you get that curl to pop?" - Teeanna Munro