Love Island USA breakout star Olandria Carthen just added another major moment to her growing fashion resume after her highly anticipated collaboration with Brandon Blackwood completely sold out almost immediately after launch.
The collection officially debuted on Wednesday, May 27, and within minutes, fans flooded the site trying to secure pieces from the release. The response was so overwhelming that Olandria quickly jumped online to update supporters in real time.
“Site has crashed, all bags have sold out, only charms left,” she initially tweeted just moments after the website opened.
Not long after, she returned with another update as the remaining items disappeared from the site as well. “Correction, everything has sold out!!!!!! My goodness, thank y’all for supporting me.”
Clearly overwhelmed by the response, Olandria then suggested celebrating the achievement directly with fans online. “We have to celebrate this accomplishment with a ft call. Y’all available at 7 pm CST?” she wrote.
The sold-out collection arrives months after Olandria first caught attention wearing a custom Brandon Blackwood design to the 2025 CFDA Awards. Now, the reality TV personality has officially become the face of the designer’s newest campaign and collection.
The release includes a range of signature handbags inspired by Olandria’s “Bama Barbie” image and personal style. Featured in the collection are three new pink statement pieces: the O-Zip Mini Trunk priced at $145, the O Top Handle Bag priced at $195, and the O-Vanity Case priced at $145.
According to the collection’s press release, Blackwood was introduced to Olandria through celebrity stylists Matthew and Reginald Reisman, widely known as “The Reismans.” Her personality ultimately became a major source of inspiration behind the designs.
“We designed this collection to reflect Olandria herself, playful and vibrant, yet grounded in a distinct femininity,” the release stated.
The collection, built around pink and black tones, blends softness with a more polished edge. Each handbag is a reimagined version of an existing Brandon Blackwood silhouette, redesigned specifically for the collaboration and finished with a gold-plated tag featuring Olandria’s signature.
The O-Zip Mini Trunk offers a fresh take on the Kendrick Trunk, swapping the brand’s signature buckle for a wraparound zipper design. The O Top Handle Bag draws inspiration from the Madison Bag but features a more structured and refined shape. Meanwhile, the O-Vanity Case gives the classic vanity silhouette a more compact finish.
Aside from the O-Lipstick Case Bag Charm, every product in the collection was created in three color variations using black or pink oiled leather alongside hot pink canvas materials.
The campaign visuals, photographed by Nico Daniels, leaned fully into Olandria’s glamorous and playful image. In one shot, she poses in a pink leotard with dotted stockings and black stilettos while balancing bags along her back. Another image features her styled in long black boots while swinging the black oiled top handle bag in hand.
With the entire collection selling out in under ten minutes, Olandria’s latest fashion move proves her influence extends far beyond reality television. From viral social media moments to sold-out designer collaborations, the “Bama Barbie” era is clearly still going strong!
