The Colored Girl’s ‘FULL BLOOM’ Campaign | @TheCGirlinc #melaninpoppin

by Yah Yah

The Colored Girl celebrates it’s one year anniversary with their new FULL BLOOM campaign, boasting an array of beauties. The Colored Girl is an agency which aims to reclaim beauty for women of color. Breaking down stereotypes and working with major brands to be more inclusive and increase diversity. They also specialize in content curation and brand building.

Marvel Studios' BLACK PANTHER Forest Whitaker as Zuri, Daniel Kaluuya as W'Kabi, Michael B. Jordan as Erik Killmonger, Lupita Nyong'o as Nakia, Chadwick Boseman as Black Panther/T'Challa, Angela Bassett as Ramonda, Danai Gurira as Okoye, and Letitia Wright as Shuri photographed exclusively for Entertainment Weekly by Kwaku Alston on March 18, 2017 in Atlanta, Georgia. Kwaku Alston © 2017 MVLFFLLC. TM & © 2017 Marvel. All Rights Reserved.
Marvel Studios' BLACK PANTHER L to R: Okoye (Danai Gurira), Nakia (Lupita Nyong'o) and Ayo (Florence Kasumba) Credit: Matt Kennedy/©Marvel Studios 2018

TCG‘s clients include model/anti-bullying advocate Khoudia Diop, natural beauty ambassador Mominatu Boog and equal rights activist Leyna Bloom.

FULL BLOOM represents the journeys of women of color as they transition into loving themselves, being confident within their skin and blossoming into the purposeful, amazing women they are meant to be. It also signifies the growth and transition of the founders themselves, both as individuals, and since starting the company together.

Stream the FULL BLOOM campaign video below.

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