Jocelyne Firmin, a Haitian immigrant and founder of Kiyamel Natural Eczema Relief & Skin Solutions, has shattered barriers by becoming the first Black-owned brand endorsed by the National Eczema Association.
Her journey from poverty in Haiti to entrepreneurial success in Millsboro, Delaware, is a powerful testament to resilience and ingenuity.
Drawing from her early experiences as a street vendor alongside her mother in Haiti, Firmin pursued a full scholarship to study in the United States.
“I knew the opportunity America offered, and I was determined to make the most of it,” she recalls.
After completing her studies, Firmin returned to Haiti to empower young women through a nonprofit organization before launching Kiyamel in the U.S.
Motivated by personal struggles with eczema and the unmet needs of diverse skin types, she created a line of natural products that quickly garnered attention and praise.
The National Eczema Association’s approval marks a milestone for Firmin and the entire skincare industry.
Customer testimonials highlight how Kiyamel products have transformed lives, alleviating symptoms for some of the 31 million Americans affected by eczema.
“It hasn’t been easy,” Firmin admits. “But with determination, the right mentors, and a clear vision, I stand here as proof that anyone can achieve their dreams.”
Today, Firmin is not just a skincare innovator but a beacon of hope, using her journey to inspire others to overcome barriers and achieve their own version of the American dream.