‘Slay Your Crown’: Diann Valentine’s SlayyyHair Is Changing the Game for Protective Styles

by Gee NY

When it comes to Black hair, it’s more than just a style—it’s a powerful statement of identity, heritage, and health.

Diann Valentine, a visionary creative known for her work in the luxury space, is now turning heads in the beauty industry as the creative director behind #SlayyyHair, a revolutionary non-toxic braiding hair brand that’s giving protective styles the glow-up they deserve.

In a recent Instagram video, Valentine shared her passion for creating safe, stylish, and scalp-friendly hair solutions for Black women.

“Slay is the solution that Black women that wear protective styles have been waiting for,” she says. “We’ve been working on a secret sauce that combats the very problems we face—scalp irritation, itchiness, redness, and tons of breakage.”

That “secret sauce” has turned Slay into a standout name in the beauty world. With growing awareness around the dangers of synthetic braiding hair—often laden with toxic chemicals—SlayyyHair offers a clean, effective alternative that doesn’t sacrifice style.

Valentine explained that Slay is more than a brand; it’s a movement.

“We’re showing Black women how to wear the hair differently,” she states. “We’re styling it, curling it, making it fly, making it funky—and we’re braiding it. Because Black women need options, and we’re so proud to give them to you.”

Under her leadership, SlayyyHair and its sister brand Glow and Flow Beauty are reimagining what protective styling can look and feel like—luxurious, safe, and expressive.

For women who love to switch up their look while keeping their natural hair healthy, SlayyyHair is quickly becoming the go-to brand.

It’s no surprise that the phrase “Slay your crown” is resonating far beyond social media—it’s empowering a whole new wave of beauty and confidence.

Shop SlayyyHair now on Instagram: @Slayyy_Hair_

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