Imaan Hammam has long been celebrated not only for her stunning looks but for the confidence and cultural depth she brings to every room she enters. As one of fashion’s most captivating figures, the Dutch-Moroccan-Egyptian model continues to redefine what modern glamour looks like, rooted in authenticity, self-assurance, and purpose.
In an intimate “getting ready” moment before a major fashion event, Hammam opened up about her personal approach to style and the deeper meaning behind the clothes she wears.
For Hammam, fashion has never been about vanity, it’s about storytelling. “What I wear is an extension of how I feel,” she shares, as she smooths a silk dress over her frame and layers delicate gold jewelry with quiet precision. “Some people think fashion is frivolous, but for me, it’s a form of expression. It’s power.” Her routine is meticulous yet unpretentious: soft-glow skin, brushed brows, a neutral lip, and a fragrance that feels “like confidence in a bottle.”
When it comes to her personal style, Hammam blends timeless sophistication with global influence. She often gravitates toward pieces that mirror her heritage, flowing fabrics, earth tones, and rich textures that evoke her North African roots. “My culture is everything to me,” she says. “It inspires how I dress and how I carry myself. I love mixing modern silhouettes with traditional touches, it tells my story.”
Confidence, she adds, is the foundation of every look. “I’ve learned that confidence isn’t something you wake up with every day, it’s something you build. It starts with how you treat yourself, how you speak to yourself. Fashion just helps me amplify that.”
As she prepares to step out, the final touches, a bold cuff bracelet, a spritz of perfume, and a knowing smile, complete the transformation. It’s less about the clothes and more about the energy she radiates.
For Hammam, beauty and style are acts of self-celebration, not performance. “I dress for me,” she concludes. “When I feel good, I move differently, I speak differently, and that’s what true style is all about.”
In a world obsessed with trends, Imaan Hammam’s approach feels refreshingly grounded: fashion as empowerment, elegance as self-expression, and confidence as the ultimate accessory.
