Influencer and self-described motivational figure Rajiv Atharula has set the internet ablaze with laughter—and a touch of self-reflection.
This is after her viral video called white towels “too nosy” for guests.
In the viral clip, Atharula delivers a candid and comedic take on what she sees as a violation of guest privacy.
“If I’m staying at your house and I get ready to take a shower and I see that you have white towels and white wash rags—I’m going home,” she declares, her tone a combination of humor and mock horror. “Because that’s too nosy for me. Out of all the colors you could pick, you chose white?”
She goes on to describe a particularly “humbling” experience at a friend’s house where everything in the bathroom—from towels to washcloths—was blinding white.
“It gave me anxiety,” Atharula confessed. “A white rag will humble you every single time… and that white towel will make you get right back in that shower because you know you missed something.”
What started as a joke about bathroom decor has since evolved into a larger—and oddly philosophical—conversation about hospitality, hygiene, and human vulnerability.
Thousands of commenters flooded her page, many agreeing that white towels “tell too much of the truth,” while others defended them as symbols of cleanliness and class.
One user quipped, “White towels don’t lie—if you’re scared, just say that,” while another countered, “If your towel’s not white, I don’t trust your hygiene.”
Still, beneath the humor lies a subtle truth about modern guest etiquette.
Atharula’s post touches on the anxiety of being perceived, especially in someone else’s space, where even something as simple as a washcloth can suddenly feel like a test of cleanliness.
In a world where influencers curate every frame of their lives, her honesty struck a refreshing and hilarious note.
Whether you side with Team White Towel or think beige is the safer bet, Atharula’s viral moment proves one thing: social media will find a debate in even the most mundane corners of domestic life.
