In an era where social media influencers are monetizing everything from their daily routines to their old clothes, one woman has taken an unconventional approach to online sales—selling her own spit and shower water.
Latiesha Jones, a British entrepreneur, recently appeared on ITV’s This Morning to discuss how a strange customer request evolved into a lucrative business over the past four to five years.
During the interview, Jones recalled how the venture began with an unexpected message from a buyer asking if she would sell her saliva or shower water. Initially skeptical, she brushed it off as a joke but quickly realized there was a market for such products.
“I thought at first he was joking,” Jones admitted. “But he said, ‘It’s a big community of us who like weird and odd stuff.’ So I figured, if there’s demand, why not?”
Jones initially charged £40 for a vial of her spit, but over time, as she gained popularity, prices skyrocketed.
She attributes much of her business growth to social media, particularly TikTok, where she has shared insights into the unusual world of selling personal items.
Despite the financial success, her venture has sparked ethical and safety concerns, with many warning about potential risks associated with selling DNA-containing materials.
Critics have raised alarms about the possibility of DNA misuse, including fraudulent activity or even framing someone for a crime.
When asked about these concerns, Jones remained unfazed.
“I don’t really think too much into it,” she explained. “People sell secondhand clothes on platforms like Vinted or eBay. You could leave sweat or something on there, and nobody thinks twice about it.”

While some see her business as a clever way to capitalize on an unusual demand, others worry about the implications.
Ethical concerns aside, Jones’ entrepreneurial highlights how niche markets—no matter how peculiar—can be highly profitable in today’s digital age.
“Somebody else is going to do it, so it might as well be me,” she said.
Her story raises an intriguing question: In an increasingly online and unconventional economy, where do we draw the line between opportunity and risk?