Amazon Prime Video has reportedly tapped Taylor Rooks as the lead host for its upcoming NBA studio coverage, including pregame, halftime, and postgame shows.
The move marks a significant milestone for the award-winning sports journalist and reflects Amazon’s ambitious vision for its new NBA broadcasting era.
Sources familiar with the discussions have revealed that Rooks has reached a verbal agreement with Amazon, although an official announcement is pending.
Rooks, who has earned acclaim for her work on Amazon’s “Thursday Night Football” and as an NBA sideline reporter for TNT, is poised to become a cornerstone of the streaming giant’s basketball coverage.
Amazon is set to begin its NBA broadcasts next season as part of an 11-year, $20 billion deal that includes 60 regular-season games annually, the NBA Cup knockout stages, and a rotation of Eastern and Western Conference Finals.
The programming will span both Thursday and Friday nights, with additional games during the playoffs, adding considerable depth to Amazon’s sports content portfolio.
Rooks’ expertise and rapport with NBA athletes—honed during her time at Bleacher Report and other platforms—position her as a compelling voice for fans tuning into Amazon’s coverage.
Her role will be complemented by a star-studded lineup, with Basketball Hall of Famer Dirk Nowitzki reportedly in talks to join the studio team. Ian Eagle is confirmed as Amazon’s lead game-caller, and industry sources suggest that Kevin Harlan may also play a pivotal role in the broadcasts.
Amazon’s foray into NBA coverage represents a significant shift in sports media, as the company aims to redefine the viewing experience through innovative storytelling and high-profile talent.
With Rooks at the helm, Amazon is making a bold statement about its commitment to delivering top-tier NBA content to its growing subscriber base.
