In a journey that began with a simple question—”Who am I?”—Nya Jones embarked on a mission to facilitate self-discovery and mental wellness for others.
What started as a personal exploration within the pages of her journal has blossomed into a thriving wellness brand known as Inside Then Out.
Reflecting on her inspiration, Jones shares with Because of Them We Can (BOTWC) how journaling became her sanctuary during the tumultuous year of 2020.
“It connected me back to myself,” she recalls. “It started with a list of questions that I actually wanted to answer, and that’s how I first had the idea to create a guided journal.”
Inside Then Out offers a range of products, including guided journals, candles, prompts, planners, and notepads, all designed to encourage intentional living and foster moments of rest, reflection, and connection.
At its core, the brand aims to provide individuals with the space and tools to ask themselves the right questions and embark on their unique wellness journey.
For Jones, wellness is not a one-size-fits-all concept. She emphasizes the importance of progress over perfection and advocates for embracing the journey of self-discovery.
“Wellness is a journey, and Inside Then Out has the tools to help you every step of the way,” she affirms.
In a conversation with BOTWC, Jones delves deeper into the workings of Inside Then Out and shares insights into her personal wellness journey.
The Better Every Day journal, designed for self-love, reflection, and growth, features a question for every day of the year, providing a structured approach for beginners. Meanwhile, the Dig Deeper journal offers themes and prompts for individuals to explore at their own pace.
Beyond journals, Inside Then Out offers candles with themes such as presence, calm, focus, and intention, as well as productivity tools like planners and notepads.
Through these products, Jones aims to make wellness accessible and achievable for everyone, regardless of their background or lifestyle.
Jones acknowledges the misconceptions surrounding self-care and mental health within the wellness industry.
She challenges the notion that wellness is synonymous with elaborate routines or exclusive practices, emphasizing instead the importance of simplicity and intentionality in daily life.
As Jones looks toward the future, she envisions a wellness landscape that embraces diversity and inclusivity, where individuals of all backgrounds feel empowered to prioritize their well-being.
“When we think about wellness, we’re really thinking about human experience and not just aesthetic,” she asserts.
With Inside Then Out, Nya Jones is providing individuals with the tools to embark on their wellness journey and sparking a broader conversation about self-care, authenticity, and the pursuit of holistic well-being.
