Having assumed the role as the White House Director of Black Media in November, Applewhaite is leveraging her extensive experience in communications and research, gained from working on gubernatorial and senate campaigns, to ensure a direct connection between the Black community and key policy decisions.
As a first-generation American with Panamanian and Guyanese roots, Applewhaite’s upbringing in Carrollton, Georgia, instilled in her an early awareness of the social and political disenfranchisement experienced by neglected communities.
This awareness fueled her passion for a political career dedicated to promoting equitable policies. After graduating from George Washington University in 2015 with a degree in political science, she embarked on internships and community service initiatives, laying the foundation for her subsequent roles in advocacy organizations and down-ballot races.
Applewhaite, recently the director of Public Affairs at SKDK, now holds the pivotal position of White House Director of Black Media, a role established in 2009 during Barack Obama’s first presidential campaign.
In her current role under the Biden administration, Applewhaite aims to uphold the legacy of the position by championing diversity and representing a broad spectrum of perspectives in policy discussions.
Her responsibilities include direct liaison with the Black press and efforts to diversify the narratives around Black communities while strengthening relationships with Black-owned and -led news outlets.
Applewhaite’s primary focus is on conveying the impact of policies originating from the White House on Black Americans, showcasing President Biden’s commitment to uplifting the community in every decision.
The order also mandates federal law enforcement agencies to implement measures like banning chokeholds, restricting no-knock warrants, and enhancing use-of-force policies.