On July 20, Whoopi Goldberg celebrated the launch of her new cannabis line, WhoopFam, at a star-studded event held at The Woods.
The EGOT-winning actress received the Key to West Hollywood for her unwavering support of the LGBTQIA+ community and for establishing the first branded and tested woman-owned cannabis brand in California.
The red carpet event featured appearances by West Hollywood Mayor John M. Erickson and Vice Mayor Chelsea Beyers.
Prior to the ceremony, Goldberg held a nine-minute press conference to discuss the honor and the launch of her new cannabis lines under the WhoopFam umbrella: Emma & Clyde and a revamped Whoopi & Maya line.
The Whoopi & Maya line shut down in 2020 after three years in business.
According to the WeHo Times:
“Emma & Clyde, named after Goldberg’s late mother and brother, will be available in select stores in California, Arizona, and Ohio. Initially launched in 2022 with a limited run in Arizona, the brand offers products for both medical and recreational users, including edibles, pre-rolls, flowers, and accessories. Goldberg’s second brand, Whoopi & Maya, originally launched in 2016 and shuttered less than four years later, returns with a focus on menstrual relief, general pain relief, and holistic wellness. The line includes cacao edibles, tinctures, topicals, and hydrotherapy products.”
“Our family-owned and operated cannabis company, WhoopFam, is dedicated to cultivating high-quality cannabis products and providing exceptional customer service. With a focus on sustainability, community engagement, and innovation, we aim to become a leading player in the cannabis industry. We strive to make a meaningful difference in the lives of our community and beyond, guided by our commitment to wellness, diversity, and creating lasting impact.”
Goldberg, who made history in 2002 as the first Black woman to achieve EGOT status, currently serves as the moderator on ABC’s Emmy-winning talk show “The View.”
Her venture into the cannabis industry highlights her commitment to wellness and holistic health, as well as her desire to support diverse communities through innovative products.
Whoopi Goldberg continues to inspire with her dedication to advocacy, innovation, and community engagement.