A single mother’s prayer and a spark of inspiration transformed her life from earning $300 a week as a waitress to leading a multi-million-dollar business.
Marcinda Hankins, founder of X’clusive Looks Beard Sauce, is reshaping men’s grooming with a brand born from resilience, innovation, and a commitment to helping others.
A Journey of Faith and Innovation
Marcinda’s journey began after being laid off from JPMorgan Chase in 2018. Facing financial struggles as a single mom, she launched a salon suite offering makeup and facial services.
However, the pandemic forced her to pivot again, leading her to work part-time at a cigar lounge.
It was at the lounge that inspiration struck. “Men often asked if I had something to make their beards feel as good as their faces after a facial,” Marcinda recalls.
Recognizing a gap in men’s grooming, she tapped into her background as a licensed esthetician to create a product that catered to both the beard and the skin underneath.
Revolutionizing Men’s Grooming
Unlike traditional beard oils, X’clusive Looks Beard Sauce provides hydration without greasy residue, addressing dryness, itchiness, breakage, dandruff, and split ends.
Infused with natural ingredients like honey, it’s ideal for men with sensitive skin or persistent grooming issues.
“Too many men don’t know how to properly care for their beards,” says Marcinda. “I wanted to create more than a product—I wanted to deliver an experience and educate them.”
The response has been overwhelming. Men across the country rave about healthier, fuller, and itch-free beards, solidifying X’clusive Looks Beard Sauce as a leader in the grooming industry.
Empowering Women, Inspiring Change
Marcinda’s story is not just about business success—it’s about empowerment. Her journey serves as a beacon of hope for women, particularly single mothers, striving to achieve their dreams.
“I know what it feels like to be overlooked and stuck,” she says. “Faith and persistence helped me find my purpose. I want to inspire women to believe in their ideas and pursue extraordinary success.”
Through collaborations with esthetician schools, Marcinda is also educating future professionals on caring for the skin beneath the beard, expanding her mission to elevate men’s grooming.
Join the Movement
For those looking to enhance their grooming game, X’clusive Looks Beard Sauce is available online at MyXclusiveLooks.com. Follow the brand on Instagram @MyXclusiveLooks_llc for tips, updates, and inspiration.
Marcinda Hankins’ journey from waitress to entrepreneur is a powerful reminder that challenges can lead to incredible opportunities.
Her faith, determination, and vision have turned a simple idea into a multi-million-dollar brand, proving that with persistence, anything is possible.
