In a vibrant tribute to Women’s History Month and the 65th anniversary of Barbie, Mattel has unveiled Academy Award-winning actress Viola Davis as the newest addition to its iconic doll collection.
Davis, renowned for her impactful roles and advocacy for empowerment, stands as a beacon of Black beauty and resilience in this exclusive Barbie lineup.
Crafted with meticulous attention to detail, Davis’s Barbie doll captures the essence of her real-life counterpart, representing the United States with grace and elegance.
Alongside global luminaries like Helen Mirren, Shania Twain, and Kylie Minogue, Davis’s Barbie embodies the spirit of positive influence and inspiration.
Expressing her delight, Viola Davis said:
“I wanted this Barbie to make little 6-year-old Viola squeal. My biggest gift to her is my lifelong mission and legacy to make her feel pretty, seen, and worthy.”
This historic moment reflects Mattel’s ongoing commitment to diversity and empowerment, marking another milestone in honoring remarkable women with Barbie dolls that celebrate their achievements.
Over the years, Barbie has embraced various body types, disabilities, and cultural identities, fostering inclusivity and promoting limitless potential.
Inspired by Davis’s iconic Golden Globes appearance in 2018, the Barbie doll radiates sophistication in a classic black evening gown adorned with exquisite accessories, complemented by her signature curly afro hairstyle.
As part of Barbie’s 65th-anniversary festivities, the collection includes dolls showcasing culturally significant hairstyles, such as elegant box braids.
Lisa McKnight, Mattel’s executive vice president and chief brand officer, underscores the brand’s dedication to portraying Barbie as a role model and creating dolls that honor the diverse achievements of real women, shattering barriers and inspiring generations.
Barbie’s legacy transcends the doll itself, shaping countless young minds and sparking imaginations worldwide. Krista Berger, senior vice president of Barbie and global head of dolls, affirms:
“For the past 65 years, Barbie has used her global platform to empower girls to dream big, explore their limitless potential, and shape their future narratives.”
While Viola Davis’s Barbie is a cherished symbol of empowerment, fans can anticipate the release of the 65th-anniversary Barbie collection, offering a tangible celebration of dreams, diversity, and the enduring impact of Barbie on generations to come.
