Nicki Minaj made history on TikTok Shop, smashing multiple records with the launch of her brand, Pink Friday Nails. From record-breaking views to jaw-dropping sales milestones, Nicki has proven once again why she’s a queen of breaking barriers and setting trends.
Pink Friday Nails launched earlier this year on Friday (March 15), featuring almost a dozen designs of press-on nails, some in multiple colorways, four different nail shapes, and five different lengths.
With an incredible variety of nail styles at your fingertips, each design is inspired by the iconic manicures that the “FTCU” rapper has rocked on and off the red carpet. One standout piece even recreates her unforgettable press-on set that made headlines when it dramatically fell off during the 2023 MTV VMAs.
Imagine stepping into a world where nail art comes alive!
And that’s precisely what happened when Nicki Minaj went on Live last night.
The “Anaconda” rapper didn’t just break one record—she obliterated several! Here’s a rundown of her achievements during her latest TikTok Shop Live event:
- Quickest to 10 Million Likes: In a matter of moments, Nicki’s live session became the fastest in TikTok Shop history to hit 10 million likes, a feat that left fans and analysts alike in awe.
- Highest Viewed TikTok Shop Live: Garnering a staggering 3.4 million live viewers, Nicki’s event now holds the crown for the most-watched TikTok Shop live stream ever.
- Most Views for a Single Product: Her nail collection’s signature shade, On My Tippies, pulled in over 5 million views during the live, setting a historic milestone.
- Fastest to Gain Followers During a Live: Nicki gained an astounding 50,000 new followers during her broadcast, solidifying her influence on the platform.
- Biggest TikTok Shop Live: With 161 million total views, the live stream became the largest TikTok Shop event ever recorded.
- Record-Breaking Sales Numbers: Over 20,000 sales were made, marking the highest sales count in TikTok Shop history.
Nicki’s achievements extend beyond the numbers—they represent the power of Black entrepreneurship and innovation in the digital age.
Inside the press-on nails kit, you’ll find a mini file, different nail sizes, nail glue, adhesive tabs, a cuticle pusher, a nail file, a buffer, and an alcohol pad. It also includes an application manual for easy installation.
With Pink Friday Nails dominating the TikTok Shop scene, Nicki Minaj has once again proven that everything she touches turns to gold. From her chart-topping hits to her savvy business moves, Nicki is a constant source of inspiration for fans around the globe.
Barbz, rejoice! The Queen has raised the bar once more. What incredible records will she shatter next? Stay tuned, because with Nicki Minaj in the game, the possibilities are endless!