Britni Ricard, a young Black entrepreneur and CEO of Cota Skin Care, has gifted the tenants of her apartment complex a remarkable present—free rent for December.
The landlord, who faced eviction herself in 2017, shared her inspiring journey and expressed gratitude to her tenants for their unwavering support.
Ricard took to TikTok on December 3rd to capture the emotional moment when she announced the unexpected gift of rent-free December to her residents.
The video, posted with a caption thanking God for the opportunity to give back, has quickly gone viral, amassing over 2 million views.
Going beyond the rent waiver, Ricard has unveiled plans to further empower her tenants. She is organizing a seminar on homeownership, aiming to educate them on the potential of redirecting their current rent payments toward owning their homes.
Britni Ricard’s generosity is rooted in her personal journey from facing eviction to becoming a successful property owner and CEO of a thriving skincare brand. Over the years, she has acquired five duplex homes, successfully renting out all units—a remarkable transformation in a relatively short span.
Beyond her role as a landlord, Ricard is making waves in the skincare industry with her brand, Cota Skin Care. Focused on self-care and maintaining healthy skin, Ricard has shared valuable insights on winter skincare for melanated skin in a previous interview with Black Enterprise. Her tips emphasized the importance of moisturization and achieving a radiant glow.
She told Sheen Magazine in a previous interview that she first became interested in skin care because of his brother and his amazing skin:
He is what encouraged me to jump into skin care because he was crazy about the care of his skin. So, I began to do research and educate myself on skin and how to properly care for it. As far as me getting into the entrepreneurship side of things, it was time to get into the skin care business. Back in the day we didn’t have access to the things that we now have access to and watching a lot of people around me and seeing entrepreneurs creating their own lane for the things they love really inspired me.”
Ricard’s story serves as a beacon of resilience, determination, and a commitment to empowering others.
Her journey from adversity to success stands as a testament to the transformative power of perseverance and pursuing one’s dreams.
As she continues to positively impact her community through generosity and business acumen, Britni Ricard emerges as an inspiring figure, proving that success can emerge from challenges with hard work, dedication, and a spirit of giving back.
